Bubble Paris is a brand of laundry detergent and household products that is fun, colorful, and organic. The brand's goal is to encourage people to clean by demystifying the boring side of it and bringing color and joy to it. That's what we wanted to convey in this Instagram feed.
The goal is to alternate between promotional posts to present new products, aesthetic posts, and engaging posts that create a story and allow the viewer to identify with the brand.
